Sunset Summer Cruise Benefits Building Beats, DJ & Music Education Programs
New York, NY, June 25, 2015 (Newswire.com) - LEAF Vodka (www.leafvodka.com) hosted a sunset summer cruise around Manhattan to benefit Building Beats (www.buildingbeats.org), a non profit organization that develops and expands DJ and music education programs that teach entrepreneurial, leadership and lifestyle skills.
“Building Beats is all about allowing people to pursue their musical passions,” said Jonathan Dubin, brand manager for Global Spirits USA, distributors of LEAF Vodka. “We believe their philosophy really resonates with our consumers, who enjoy exploring new tastes and ideas.”
Dubin noted that a cruise was an appropriate venue for the brand, which focuses on water. “There are hundreds of vodkas to choose from. The question is, what is vodka’s most distinguishing characteristic? For LEAF, it’s all about the main ingredient, water!”
"Building Beats is all about allowing people to pursue their musical passions. We believe their philosophy really resonates with our consumers, who enjoy exploring new tastes and ideas."
LEAF Vodka is sourced from two unique American waters that give LEAF Vodkas their signature tastes. LEAF Vodka made from Alaskan Glacial Water has a pure, smooth taste with a hint of sweetness while LEAF Vodka made from Rocky Mountain Mineral Water offers richness and complexity, lending a warm and savory impression on the palate.
About LEAF Vodka:
Retailing in a stunning package for $16.99 per 750mL—and Certified USDA Organic — LEAF Vodka is well positioned within the dynamic and growing vodka category.
To date, LEAF has won over 20 awards since 2014 including multiple Double Gold and Best in Show awards from a variety of organizations including the San Francisco World Spirits Competition, the San Diego Spirits Festival, TheFiftyBest.com, the 2014 SIP International Consumer Tasting Awards, and the 2014 Ultimate Spirits Challenge among others.
The brand is distributed by Global Spirits USA, a subsidiary of Global Spirits, a Fortune 500 Company in Europe. Established in 2008, it has operational hubs in New York, Moscow and Kiev. The company has over 5,000 employees with annual volume exceeding 12 million cases in over 80 countries. Key strategic brands include: Khortytsa Vodka (4th largest selling vodka brand at 6.4 million cases*), Morosha Vodka (fastest growing international vodka brand at 3.3 million cases*), Pervak Vodka (acquired in 2013) and LEAF Vodka (launched in the US October 2013).